ATA

Creative direction, styling & editing. 

ATA is the original Tzabar, or Israeli-born, clothing brand, featuring what was then described as ‘workers attire,’ reflective of the fashion of early Israeli settlers, between 1934-1986. Today, the revitalized brand opens its doors once again with little boutiques featuring quality, Israeli-made and designed apparel, that are sturdy as well as multifunctional, just like its Israeli muses.